This video starts of with a secret meaning, the name of song " Lucy in the Sky with Diamonds" is also shown to mean LSD the illigal drug. This video is telling a story about how a person would feel under the influence of this illigal drug, this is where the lyrics link in with the video. A sorted arrange of colours are used to show what a person would be seeing. The opening shot is of a head filled weird and multi coloured things, this is also there to show what the state of persons mind is supose going to be. The fact that The Beatles are stood on top of this head suggests they have experiance this. The next seen is a pan across a field of heads with exactly the same content showing that a lot of people know what its like. These heads are used throughout the video to get a across how weird and crazy the LSD drug is, the constant use of bright colours is also shown to get the same message across. The audience targeted i believe will be between 18 -40, it is of more an adult theme, this is shown through the videos connotation. The representation of this video is clear, its showing how the beatles live and how they had been bought up in there set environment. They have a set ideology, there are a number of comparisents with beatles, for example Ne -Yo is taking about fame and fortune, where as the beatles songs based around love a peace with other themes coming up, also another comparisment would be eminem, his songs are based around hate and suffering. This song was a huge hit of the time purley due to its lyrical perfection, also back at the time music videos were not as common and used half as much as they are now. People enjoyed to watch a video with some kind of fantasy effect which made them think a little due to the limitation of music videos of that time. The beatles are as popular as they are due to they are what people used to or currently want to hear, there songs are varied but are based around love and and real life subjects.
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